Opening of Tracy FoodMaxx launches new logo for chain

Tracy, CA – Save Mart Supermarkets brought back a FoodMaxx store to the city of Tracy today after a four-year absence. The Tracy FoodMaxx continues to offer name brand products at rock bottom prices. Once you pass the Wall of Value, the store has an open floor plan and a bright, fresh look. As an added convenience, this 57,000-square foot FoodMaxx will be open 24 hours.

“FoodMaxx is committed to providing our shoppers extraordinary value every time they shop. That’s our focus, and we work hard every day to deliver that to our shoppers,” explains Frank Capps, General Manager of FoodMaxx.

Even the logo is new. It’s modern and fun, reflecting this new shopping experience for customers. This Tracy location is the first FoodMaxx store to use it. In a matter of months, all FoodMaxx stores will hang the new logo.

At the grand re-opening ceremony, FoodMaxx also donated $500 to nearby Villalovoz Elementary. But the giving doesn’t stop there. With a swipe of a customer’s SHARES card, local non-profits can earn up to 3% of customer purchases to benefit their organizations. From September through December, FoodMaxx will match the SHARES earnings for three local schools: West Park, Central and Villalovoz Elementary, helping classrooms even more during the holidays.

With the addition of the 1950 West 11st Street location, FoodMaxx now has 51 stores in Northern California.

For more information, please contact Nannette Miranda at 925.833.6136.

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Based in the heart of the Central Valley, Save Mart Supermarkets is commitment to sourcing a wide variety of local products ensuring that ‘fresh comes first’ for neighborhoods throughout California and Northern Nevada. The company employs over 16,000 team members and operates 213 traditional and price impact stores under the banners of Save Mart, Lucky, FoodMaxx, S-Mart Foods, and Maxx Value Foods. In addition to its retail operation, Save Mart owns and operates two distribution centers, Smart Refrigerated Transport, Yosemite Wholesale Warehouse, and is a voting partner in Super Store Industries (SSI)—which owns and operates a distribution center in Lathrop, Mid Valley Dairy in Fairfield, and Sunnyside Farms ice cream plant in Turlock. For more information on the company visit www.SaveMart.com.